Udaibir Singh

Digital marketing is an ever-evolving field. It requires a holistic perspective. The

digital specialist at ATS ,Udaibir Singh, fits like a “T” in this. He brings over decade

and half experience as a Digital Product and Marketing specialist. What makes his

exposure all the more relevant is that he has been literally on all sides of the table.

Udai has spent time with top digital agencies like Interactive Avenues while he has

also spent enough time on the client side with brands like Hotstar and Haymarket

India (Autocar India, Campaign India). In addition to this he has spent time with

consulting firm Accenture as a domain specialist. To roun doff he has spent time

monetizing digital products with medi.net as well.

Udai also brings first-hand exposure of working with start-ups like Geek Creative

Agency and Dance with Madhuri (Madhuri Dixit Nene’s app).

He believes that all users are people that live both in the real world and digital

world. Empathy for the user must be key consideration while designing a product

feature or a marketing campaign. Strongly believes in the power of Digital to

transform lives and wants to teach young people who will tomorrow’s leaders.

Our Team